REsume + About me
I’m a systems-minded design leader with 15+ years of experience scaling teams, modernizing fulfillment tools, and guiding UX through organizational transformation. I’ve built identity platforms for 80M+ users, reimagined airport kiosks for touchless travel, and led internal tooling that powers real-time operations. I bring structure to chaos, coach teams through change, and deliver outcomes where clarity matters most.
Career Timeline
Manager, Product Design – Alaska Airlines
2024 – Present
Led design strategy for internal platforms supporting baggage, cargo, refunds, and call center workflows. Scaled and coached a 23-person team post-reorg, centralized research ops, and introduced cross-system tooling to support operational speed and fulfillment accuracy.
Principal Product Designer – Walmart
2021 – 2024
Re-architected the identity platform for 80M+ users. Reduced authentication errors by 38% and enabled a $864M revenue opportunity through streamlined onboarding and verification UX. Led Figma education and mentoring programs across 200+ collaborators.
Senior Product Designer – American Airlines
2018 – 2021
Led a full redesign of airport kiosks, launching a touchless check-in experience during COVID with a 100% success rate. Improved baggage flow efficiency by 66.5% and aligned service design across digital and operations teams.
Lead Product Designer – AT&T / DirecTV
2013 – 2018
Built and scaled design operations across distributed teams, cutting delivery time by 70%. Led UX for major interactive campaigns including Taylor Swift Now and Election 2020.
Previous Roles (Selected)
- Lead UI/UX Designer – Code Particle (2012–2013): Cross-platform app design + front-end support
- Billboard Designer – Lamar CAP (2011–2012): OOH creative and layout execution
- Lead Creative Media Designer – Nerjyzed Games (2008–2010): Game UI for Xbox + branded digital assets
Leadership Impact
- Fulfillment Design: Built tools for real-time baggage, cargo, and call center ops
- Operational Outcomes: Achieved 66.5% kiosk efficiency gain, 38% auth error reduction
- Team Growth: Mentored ICs into senior roles, scaled post-reorg teams
- Cross-Functional Strategy: Built trust across ops, engineering, and product orgs
- Culture Repair: Rebuilt fractured teams through clarity, coaching, and process design
Education
Southern University — B.A., Secondary Education
Louisiana State University — BFA Coursework, Graphic Design (2009–2011)
Certifications
- Harvard Leadership Essentials – 2025
- LUMA Institute – Human-Centered Design Practitioner
- IDEO.org / Acumen – Human-Centered Design